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Latest blogs and articles from Apollo Fundraising
SUPER Thank Yous
The Thank You is one of the most important communications we write and send as a fundraiser. Yet, too often it is viewed as an administrative chore, or an obligation. This short video shares why this touchpoint is so important, and five ways you can make sure your Thank Yous are SUPER
Thinking too much and too little about Gift Acceptance
Following the launch of a new paper on Ethics in Gift Acceptance I came away with two seemingly contradictory views – that charities don’t spend enough time thinking about their Gift Acceptance Policy, and that charities spend too much time thinking about Gift Acceptance policies. This article sets out why I think both are problematic.
