Are you one of us?
It was 10pm on a Monday and the Ninjas had just struck again. No, this is not some weird fever dream brought on by eating too much leftover Christmas cheese. This is Charity Ninjas – and it’s bloomin’ brilliant.
Can a raccoon teach us how to get people to give more frequently?
How have the designers of Animal Crossing got me to invest over 100 hours on a completely pointless endeavour? And could the same techniques be used to get people to donate more often?
10 things a drag show can teach us about fundraising
What can arts fundraisers learn from a drag show? In this guest blog post Marina Jones shares 10 tips inspired by psychology and a visit to a drag show in San Francisco.
Are you thanking the wrong half of your supporters?
What can a loud screech at the end of an orchestral recording teach us about thanking supporters? Could it explain why so many supporters complain that they haven’t been thanked, when every fundraiser insists they always thank for every gift? This blog looks at what makes experiences memorable, with some thoughts on how this can be applied to the way we thank people for their donations.
The Benefit of (Prospective) Hindsight
If you are developing a new strategy or business plan, changing your mindset can help you see new routes to success and help you avoid failure. This blog looks at how imagining the project’s conclusion can help.
Riding the Motivation Wave
This blog explores the fleeting nature of motivation and what it means for us as fundraisers.
10 ways to increase donations through your website
Behavioural economics is changing our understanding of how donors make decisions. This blog looks at how you can use learnings from the field of behavioural economics to increase donations through your website.